The

Gala

This Christmas Minimal Studio has made a pact with the devil, specifically with the indisputable, unique and unrepeatable SATAN. The lord of darkness has always been a stylish character, recently defenestrated by our writing and recent culture, but we must not forget that in not so distant times he was the bringer of light, LUX TERRE, or commonly called Lucifer.

But nostalgia aside, he has always offered us an indisputable aesthetic coherence in all his appearances and illustrations that we have been able to witness, with sober, tenacious and monochromatic clothing. And what can we say about its center of operations, let's call it Underworld, hell or even the garden of lost souls, names with meaning, let's be honest, always governed and controlled by our beloved goalkeeper, copied and imitated by many, but with an unmistakable serenity and style, always combined with black as the captain of its color palette.

For this reason, at Minimal Studio, we are pleased to announce this interesting collaboration project with this stylish man, who has entrusted us with the very difficult and at the same time important task of expressing his personal brand in the world of retail.

THE LOUNGE GALA